Fresh from his hit single ‘Natty Pablo,’ which is a tribute to Rastafarianism’s endurance, Jesse’s partnership with JACANA will see him continue his advocacy for ganja liberalisation.
Their first collaboration is JACANA’s new ORIGINAL line, which officially launched February 16 2021 in Jamaica.
Established back in 2018, JACANA has pioneered the development of medical grade, organic cannabis products.
The reggae artist believes, “Everyone deserves the best. Jamaica is known for its high grade herb and JACANA is dedicated to delivering high quality herbs that everyone can afford. Time to end the picking and choosing of who gets the clean and pristine herbs.”