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Vince Zampella, who co-created the popular video game series Call of Duty, has died in a car crash in California, aged 55.
Zampella's death was confirmed by Electronic Arts EA, which owns Respawn Entertainment, a game studio he co-founded.
The influential video game developer was travelling in a Ferrari with another person, when it crashed and caught fire on a highway in Los Angeles on Sunday.
Officials said the person on the vehicle's passenger seat was ejected while the driver remained trapped. It is unclear if Zampella was driving the car and who the other person inside was.
Both people inside the vehicle died.
Zampella created Call of Duty with his long time collaborators Jason West and Grant Collier in 2003.
Partly inspired by events in World War II, the game has sold more than 500 million copies making owners Microsoft's Acti-vision one of the most profitable gaming companies. It has also spawned an upcoming live-action film.
