SHA’CARRI RICHARDSON INKS DEAL WITH NIKE

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World champion Sha’Carri Richardson has reportedly put pen to paper, on a groundbreaking endorsement deal with American sportswear giant Nike, worth a staggering 20 million dollars, over a five year period.

More details on the deal says that Richardson will be doing major campaign work with Nike, such as pioneering a new era of inclusive sportswear, through the co-creation of a signature line, designed specifically for women of all shapes and sizes and will have the freedom, to incorporate her unique style and personality into the design.

The agreement and collaboration will also see Richardson advocating for mental health, by raising awareness and destigmatising mental health challenges in the sports community.