Prime Minister Andrew Holness, says entertainment remains an important value-added product which should be utilised more strategically within the tourism industry to enhance the sector’s growing fortunes.
Mr. Holness said entertainment and culture are “low hanging fruits” on which “we need to spend some more time… to integrate [in tourism] in a far more strategic way.”
He maintained that every effort should be made to capitalise on the industry’s benefits, noting that to do otherwise would result in golden opportunity missed.
The Prime Minister said tourism interests should look to viagra for her strengthen linkages between the sector and other state entities, pointing out that this would generate significant economic benefits.