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Magnum Tonic Wine has returned as the title sponsor of Reggae Sumfest, strengthening its long-standing support for Jamaican music, dancehall culture, and entertainment.
DownSound Entertainment's Sponsorship Manager, Dealo Gordon, welcomed the partnership, describing it as a union of two iconic Jamaican brands with deep cultural roots.
Organisers say the collaboration is expected to enhance this year's festival experience while further elevating Reggae Sumfest's global profile.
The announcement comes ahead of “A Taste of Reggae Sumfest,” which will feature major performances from dancehall stars Vybz Kartel and Mavado.