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It sees the Dancehall Artiste doing a remix to his "Bubble Gum" single featured on Rvssian's Dutty Money Riddim.
KFC has partnered with other players within the entertainment community prior; to include the likes of Christopher Martin, Spice and Busy Signal.
Valiant noted that being a part of the campaign is a big moment, adding that the brand resonates well with Jamaicans.
Rvssian's 'Dutty Money' riddim dropped via his Head Concussions imprint in December last year, and has remained relevant among music lovers ever since.
The riddim draws inspiration from his 2010 "Go Go Club Riddim."
-SAPPHIRE
