Dancehall Artiste Tifa is now the new face of Cover Girl Jamaica.
The artiste recently signed an endorsement deal with the local affiliate of the world-renowned brand that has associated with talents such as Katy Perry, Zendaya, Pink, Issa Rae, Ayesha Curry, amongst others.
Tifa, whose resume’ over the years boasts telecommunication giant Digicel, beverage brand Bigga, Stewart Auto Mini-series and many others, is no stranger to fusing corporate and entertainment relations.
In a zipsclusive interview with the Zee, Tifa states that she’s honoured to be named ambassador of the brand locally.
Meanwhile, brand manager for Cover Girl Jamaica Andrea Blake, in a statement says they’re extremely excited about their partnership with Tifa who ”epitomizes the true nature of ‘I am what I make up”.
She further states that Tifa will help the brand grow within the Jamaica market, given “her success complementing our own brand.”